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Xerox asks Hollywood to stop saying ‘Xerox’

PostDateIcon March 6th, 2010

The good people at Xerox don’t want trademark genericide to happen to their copiers, so for years they’ve waged a campaign to remind people that Xerox is a brand, not a synonym for a photocopy. And they’re enlisting Hollywood in that fight.  MORE

PostCategoryIcon Posted in Intellectual Property
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